Reviews

Below you’ll find an archive of posts that involve reviews of products and/or services that either myself or guest posters have done. Note that regardless of whether or not the review uses affiliate links, it is always 100% honest and my (or the guest poster’s) true opinion of the product.

I make no apologies for making money of the products (if they happen to have an affiliate program) that are indeed good products/services. You’ll either have to trust I’m not looking to make a quick buck at the expense of my reputation or not. ;-)

Thesis 2.0 vs. Genesis and Why I Made the Switch

Genesis vs. Thesis

So, today the Sugarrae site flipped to Genesis after using Thesis for nearly five years, as I mentioned in my Genesis review. The question I said had to wait for a second post to be answered was "Why?". I wanted to address these two (the review and ...
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Genesis Theme for WordPress Review

Genesis Theme

Those with a sharp WordPress eye may have noticed that Sugarrae flipped to using the Genesis theme today. What? The long time Thesis theme evangelist has gone Genesis? Yes, on Sugarrae. But, you can find more on Thesis vs. Genesis and why I ...
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PromoDirect Review

Promo Direct Review

When PushFire exhibited for the first time this past summer, we needed to order custom printed shirts, custom lighters and popup banners for the show. You've already read about my [facepalm] experience with Customized Girl when it came to ...
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Yoast Video SEO WordPress Plugin Review

Yoast Video SEO Plugin Review

I'm not huge on video here at Sugarrae, but when Joost deValk let me know he had a new video SEO plugin for WordPress, I knew it would come in handy for some PushFire clients - so I bought the plugin this week and decided to test it out. I also know ...
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How I Use Crazy Egg To Make More Money (or a CrazyEgg Review)

egg-money-thumb

I found Crazy Egg years ago. At first I thought "heatmaps... how exciting [/yawn]" - UNTIL I first tried it out and realized that if I 1. used Crazy Egg 2. paid attention and 3. made "smart" changes based on the FACTS it delivered to me, I could make ...
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Customized Girl Review

Customized Girl Review

For the first time in my life, I'll be exhibiting at a conference - namely, PushFire will be exhibiting at Affiliate Summit East next month (and we're pretty damn excited about it). Knowing myself, Sean and one of our team members were going to have ...
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Increasing Newsletter Subscribers – PopUp Domination Review

Subscription Tracking

UPDATE: Please see the added "note" below before deciding to purchase. Several years ago I started a newsletter and collected several thousand sign ups. But I never sent a single email. I hadn't yet learned the power of email marketing. After ...
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PhotoSpin Review

Photospin Review

It's been said time and time again that images improve engagement and can even improve (or detroy) conversions. Plus, they plain look good. But, copyright laws make it so you can't just use any image you'd like. You need to have the rights to legally ...
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Thesis WordPress Theme Review – Take Two

Thesis theme review

It's been almost three years since I bought Thesis, did my original review of it and became an avid evangelist for it. I don't think there's ever been a product that I've been a stronger fan of since starting my career in Internet marketing. My ...
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Five Books That Changed My Business Mindset

Business books

I totally admit to having a ton of business books - with 90% of them in the "still have to read" category. As much as I love learning the information in them, I honestly just get bored and eventually decide I'd rather pick up the latest true crime ...
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