Rae Hoffman

Reasons You Fail at Affiliate Marketing

by Rae Hoffman on October 3, 2008 | Affiliate Marketing

With all the recent discussions about finding your drive to get what you want in life, I figured it might be a good, constructive idea to follow up with some practical advice on how to avoid getting distracted and downright derailed from your goals.

So next week, I’ll be doing a series of posts that detail what I see as being the most common reasons so many people fail, financially, at affiliate marketing and how to overcome them:

  1. Working soft and playing hard
  2. Becoming too wrapped up in the fame game
  3. Searching for the silver bullet
  4. Analysis Paralysis
  5. Focusing on the “thrill of the chase”

Next week, I’ll be making one post per day that focuses on each of the above. Sometimes we can have the plan and we can have the drive, but we still find ourselves stagnant. They say hindsight is 20/20 and after ten years in the industry, I’ve acquired a bit of it.

One of the reasons I can identify the above is that at some point in time, I was also guilty of doing some things on this list and keeping myself and my business from experiencing the growth it could have during those times. I’ve also seen friends struggle with them as well.

I hope that this series is able to act as prevention for those just beginning in this business and a reminder for those who have already made their virtual homes within it.

So stay tuned for the first post in the series on Monday and bookmark this page (delicious rocks for this) since I’ll be updating it every time a new post goes up to keep access to all five posts in the series in one spot.

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{ 6 comments… read them below or add one }

1 joehall October 3, 2008 at 9:39 am

Lookin forward to it!

2 pratt October 3, 2008 at 9:39 am

Looks like a great series, Rae. I especially hope both new and old players to the game will pay attention to Tuesday’s topic.

3 SEOAly October 3, 2008 at 2:26 pm

Very much looking forward to the series. Perhaps I’ll be inspired to get off my ass…or at least find a little motivation to get the ball rolling a bit faster. :)

4 Rae Hoffman October 4, 2008 at 12:51 pm

Yeah, I figured the week of SMX was a good time to post it… if wannabe affiliates take the time to really nip these reasons for failure in the bud, they might be able to attend the next one as their own boss.

5 ClarkeW October 5, 2008 at 10:53 am

I’m really looking forward to reading each of these this week. Currently I’m doing ok with affiliate marketing, but I don’t want to just do ok.

Anyway I’m sure these topics will be some outstanding information that will really help me out.

6 QualityNonsense October 7, 2008 at 3:01 am

I posted similar sentiments a little while ago: “The biggest secret in affiliate marketing [is that] most affiliates fail. As in ‘fail to earn a living’”.

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