Hello everyone, For those of you that don’t know (and that’s probably all of you), my name is Gyutae Park and I work as a professional SEO at a top agency in New York City (blah blah blah). I also run a blog on Internet marketing strategy at Winning the Web so be sure to subscribe to the RSS feed for some of my online tips and experiences.
Now that I’ve gotten that introduction out of the way, you’re probably wondering who the hell I am and what I’m doing on Rae’s blog. As a matter of fact, I’m not much of a potty mouth so the tone of this post might be completely different from what you might expect here. But hey if Will Smith can sell records without cussing, I think I can manage to make a fool of myself without using the special nouns, adjectives, and verbs that account for a large percentage of Rae’s content in keyword density.
Honestly I didn’t think I’d receive the honor of being a guest whore (ironic aint it?). I just can’t seem to lose these days (I’ll have to test this in Las Vegas next week) and my lucky winning streak the past month has included a free full conference pass to Affiliate Summit West, a free ticket to Elite Retreat, an honorary mention in Bruce Clay’s SEO Charity Contest, and now this – real live guest WHORE status at Sugarrae.com. Rae doesn’t know this but I’m also representing the beautiful Garden State of New Jersey – land of full service gas pumps, tax-free clothing and food, endless malls and diners, and well… pollution. Not only do I sit at home Sphinning Rae’s articles but I secretly follow Rae around everywhere she goes (ok, I’m just kidding here. I’m not a creepy stalker, I swear). I guess that would make me Rae’s biatch. Speaking of which, I’d like to theme this post around something similar, but it’s literally a whole new animal. Sheep. People are like sheep and it pisses me off.

In the spirit of President’s Day, I was watching some of the US elections race coverage on CNN when the commentator noted that Obama had an advantage because of momentum. People were voting for him simply because he had the lead. WTH? The next president could make or break the future of the United States and here people are treating the elections like a game of preseason football. Doesn’t seem right to me. In an ideal world, people would do their own research and stand up for what they believe. In the real world, people are sheep, following others around aimlessly and without purpose. Kool-Aid anyone?
In the same way, the SEO world runs rampant with sheep. Newbies worship some of the SEO “experts” and follow them without question, not knowing whether or not they are good shepherds or wolves in sheep’s clothing. There are always going to be bad apples in the industry and they have ruined the reputation of SEO for their own profit. But the root of the problem lies in people – lazy sheep who don’t want to do their own research. Seriously, when was the last time you questioned a tactic or went against the grain? Guys like Eric Lander and Michael Gray are doing it. Are you? (Hm, trick question) Just because Matt Cutts says something doesn’t mean he’s out for your best interests.
And with that I conclude my guest whore duties. Let’s not be sheep, people. Sheep aren’t leaders and sheep are slaughtered. Don’t aimlessly follow the crowd or support a group because it’s popular. In fact, don’t volunteer yourself as a guest whore at a popular SEO blog… (oh crap). Baaaah.
Check me out at Winning the Web
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Sugarrae runs on the Thesis WordPress Theme
If you’re someone who doesn’t understand a lot of PHP, Thesis will give a ton of functionality that you wouldn’t be able to obtain otherwise with a simple control panel instead of having to alter code. For the advanced, Thesis has incredible customization possibilities via Thesis hooks.
For those "in between", like myself, I’ve created "dummy" guides for Thesis hooks that allow us to make more professional customizations than we ever deemed possible. The theme is not only highly customizable, but it has allowed me to run Sugarrae more professionally, with a much more targeted focus on monetization than it ever has been able to achieve before. You can find out more about Thesis below:
- Thesis Website and Demo
- Thesis Theme Review
- Thesis Tutorial: Hooks for Dummies
- More Thesis Tutorials on Sugarrae











