Rae Hoffman

A Review of the Thesis Wordpress Theme

by Rae Hoffman on August 20, 2008 | Blogging It

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Before I go any further in this post, I’d like to make a few things crystal clear. I was not given a “review copy” of Thesis. I bought the theme. I forget where I’d first heard about it, but I believe it was a tweet by copyblogger.

I saw it, liked it, bought it, tweaked it and played with it. I like the theme… thus why I am using it, went back and bought a developers license so I can use it on other sites and you’re damn right I am linking to it with affiliate links.

Ok, with that out of the way, I really think thesis is the best “in the box” Wordpress theme I’ve ever come across, though I still have a few wants on my wish list for future upgrades.

For someone who doesn’t get a lot of php and hacks their way through Wordpress themes, Thesis will give them a lot of functionality they wouldn’t be able to obtain for themselves otherwise by being able to make changes via a simple control panel instead of having to alter any actual Wordpress code (click the images below to see larger versions).

You can tick a box that allows you to use either the default css theme or your own custom css file and you can also “tell Thesis” to replace all of the generic links to your rss feed in Wordpress with your Feedburner one (though I totally admit to hacking this in by hand myself because I am weird like that).

Thesis also allows you to pick and choose which “pages” you display instead of utilizing a code that simply displays anything you designate as a page. It also allows you to mix and match pages and blog categories in the top navigation header and even allows you to add links to outside sites. If you want to remove the author name or dates of your postings from the template, add tags to your template or anything else along those lines, you can simply un-tick the box. you can even insert your Google Analytics or Mint tracking code… all right from the control panel, complete with a “big ass save button” - no, really.

My favorite part of the Thesis theme is the Multimedia Box (see the top of this page where the 300X250 Thesis ad is), which you can change to rotate between pictures, embed video or even include custom code for all those folks that want to show advertising in that area.

Big deal… most themes have spots for advertisements. Yeah, but what made Thesis stand out to me is that I can change what appears in that area on a page by page basis if I want to. For example, you’ll notice my homepage has an ad for SEOBook.com, while this page has an ad for Thesis. Since my guide to small business SEO gets a lot of traffic from small business owners, that page shows an ad for Yahoo Search Marketing.

I’m able to override the base choice I’ve made of what to show in that area for the majority of my site pages/posts in the Thesis control panel, all without ever having to touch a drop of code in the Wordpress templates by utilizing the custom key option on the specific page or post.

If you view the photo above, you’ll see I was able to select the “custom” key I defined in the Thesis control panel and “override it”and insert specific code to replace the normal “custom” key, only for this post. This allows me to target my advertising on specific pages, especially higher traffic ones.

Imagine you own an SEO blog but get a lot of traffic from people searching for routers due to a one off post you did… with Thesis, you can change your advertising on that single page to be router related without forcing you to rely on webmaster welfare to do it for you.

Can you use custom fields without Thesis? But of course. You can do everything Thesis does without putting down any money buying the theme. Hell, you could also do this with wordpress if you knew how to (yes, no shit).

Now, you might be someone who can do all this without buying Thesis.

However, I am not. So I bought Thesis.

Now, is Thesis all unicorns and rainbows? No.

I have a few gripes and a wish list for future upgrades I’d like to see added to the theme, including:

1. The default template doesn’t include the category that the post was made in and doesn’t have a simple control panel check box to enable on. If a user lands on one of my Facebook posts from Google, I’d like them to be able to see the post is in a Facebook category so they can see all my Facebook posts should they choose (yes, I get that it is still in the sidebar, don’t care).

2. You can’t access the custom style sheet through the Wordpress theme editor. So, if you use the custom css (rather than the default one), which I’d imagine most professional bloggers would, you actually have to edit it offline and then ftp it back to the server to make any changes to it. I’d much rather edit it the same way I do everything else relating to the theme.

3. While the design and theme are very SEO friendly, and I might even go as far to say it is the most SEO friendly theme I’ve ever seen “in a box”, it is not perfect and it does lean a little heavy in implying it is doesn’t need anything “extra” in regards to plugins or the like for SEO reasons. So, if you do buy and use Thesis, I’d recommend the following “enhancements” (at minimum) to Thesis’s great base for SEO friendliness to turn it into SEO excellence:

4. I’d like to see an option to enable/show social media buttons in the Thesis control panel. I’d love to tick off Digg, Delicious and Stumbleupon boxes and have the graphics (or text links) show up nicely and properly coded to work. An option to check off a box to enable a div to make the Digg plugin (or something like it) nicely align with your text (like it does here) without having to actually touch the design template (installing a plugin and checking a box is so much easier).

5. The ability to create a nice contact form for yourself without actually having to know any code would also be awesome.

6. Adding things to the sidebar is a breeze since the theme is widget enabled. However, the widgets do not accept any php. So if you have something utilizing php in your sidebar, you’ll either have to hack the template in the code or go without it. I’d like to see this become a non-issue in the next release.

7. I’d like the ability to specify a specific advertisement to a category or archive page, not just individual posts and pages.

However, even with my gripes and wish list, I still think Thesis is the best out of the box solution I’ve seen in regards to a blog theme. Easy to use, pretty damn customizable and when you see them say over and over on the Thesis sales page that the support is awesome, they ain’t lyin’. And all future upgrades/releases of the theme are free.

So if you kick ass at php and can do all this customization yourself by utilizing your mad coding skillz, rock on. If you’re like me and well, can’t, then Thesis might be a solution. The ad targeting features alone for the professional (or semi-professional) blogger should easily make up the cost of buying the theme to begin with if you’re getting any decent traffic.

Edited to add: Let me know if you guys like the product reviews. I sometimes find good stuff (like Thesis) among all the flat out crap I try (and buy, sigh). I’ll share more of the good stuff if you’d like.

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Sugarrae runs on the Thesis WordPress Theme

Thesis WordPress theme

If you’re a blogger looking for a professional presence but don’t understand a lot of PHP, Thesis will give a ton of functionality that you wouldn’t be able to obtain otherwise with a simple control panel. With the incredible customization possibilities via Thesis hooks, you can easily make your blog stand out from the crowd.

Thesis allows bloggers to make more professional customizations than they may have ever deemed possible due to lack of coding knowledge. The theme allows me to run Sugarrae more professionally, with a focus on monetization that is more targeted than I’ve ever been able to achieve with a theme before. You can find out more about Thesis below:

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{ 31 comments… read them below or add one }

cre8pc 1 cre8pc August 20, 2008 at 6:00 pm

As one who has wasted untold hours looking for themes that I won’t hate, I found this really useful. Kinda concerned that the CSS has to handled outside but I can budge on that if I have to.

2 Brian Clark August 20, 2008 at 6:09 pm

Wow, I learned a lot from this review… and I’m Pearson’s partner. :-)

Rest assured that he will be checking out your gripe list. Everyone who joins the Thesis community gets upgrades for the life of the theme, and Chris is pretty maniacal about addressing user concerns.

Marios Alexandrou 3 Marios Alexandrou August 21, 2008 at 5:08 pm

For running PHP in widgets, check out the Samsarin PHP Widget plugin. Works like a charm and no need to hack the template so future theme upgrades are safe.

Rae Hoffman 4 Rae Hoffman August 22, 2008 at 7:02 pm

Thanks much Marios… just installed the Samsarin PHP Widget plugin and it solved the problem perfectly. So now, I have PHP in my sidebar widgets (the top photo in the “Caption This” area is generated with Randomize which requires PHP to be used to get the picture to show up). Also, the PHP widget plugin also took text and YouTube coding with no issues - FYI. Sweet.

Joost de Valk 5 Joost de Valk August 23, 2008 at 4:05 pm

Thx for all the linklove Sugar :)

There’s a few things to be done about Thesis though, one of the things I’d do for instance is nofollowing all links to RSS feeds.

6 johnsantangelo August 26, 2008 at 2:21 pm

Rae, You may have just saved me a couple hours of research with this post. Thanks!

7 kwbridge September 3, 2008 at 2:32 pm

Great article. I purchased Thesis recently but have not had time to try it yet. Your article is going to be really helpful when I finally play around with the theme.

I actually registered to let you know that you’ve done a beautiful job customizing the theme. I can usually tell that someone is using Thesis and it wasn’t obvious when I first visited your site.

fairminder 8 jim spencer September 3, 2008 at 5:46 pm

Rae, I learned a few things from this helpful review. I too use Thesis on one of my new sites and for the same reason.

In your gripes you mentioned wanting a nice contact form. Have you considered the cformsII plugin? I can’t imagine a form offering more features than this one. The usability is on par with Thesis, it offers a clean interface and provides lots of inline support. There is a forum too. http://www.deliciousdays.com/cforms-plugin

SEO vj 9 SEO vj September 5, 2008 at 8:33 am

This really saved me a lot of research too and convinced me to go ahead with the purchase. Thanks Rae!

BillS2000 10 BillS2000 September 5, 2008 at 2:22 pm

This is a great timely article because I also bought Thesis. I was thinking about that whole SEO statement they made in the user’s guide and I thought “I wonder if Sugar Rae has anything to say about it” because I knew you recently implemented Thesis. Thanks for the info. Love following you on Twitter by the way.

sidsavara 11 sidsavara September 11, 2008 at 7:50 pm

Hey -

Great article, I am going to check out those plugins as I also recently bought thesis and have been tweaking it.

BTW your share facebook link appears to be broken

Rae Hoffman 12 Rae Hoffman September 11, 2008 at 9:08 pm

Thanks… I’ve fixed the Facebook share link - much appreciated… must have glitched it somehow when I was doing some updates :)

13 bleezed September 15, 2008 at 6:02 pm

Rae, thanks a great review. I’m in the process of setting up a new Website (www.bleezed.com) and came across Thesis as an option from another link. Your review has given me pause for thought, and I may select it after a few more checks with the developers to see if it will do what I want it to.

BTW, glad to hear you’re in Guelph. My brother owns a driving school there, and I used in live in Cambridge while attending Waterloo University. Small world!

Andrea Hill 14 Andrea Hill November 27, 2008 at 10:44 am

Thanks for the post!

>So if you kick ass at php and can do all this customization yourself by utilizing your mad coding skillz, rock on. If you’re like me and well, can’t, then Thesis might be a solution.

is exactly the reason why I googled “thesis”. Right now I do get into the code and piece things together, but maybe this is the right time to stop!

p.s. No search box on your site? I had to go to register to leave a comment, and then had a bit of trouble finding this post again. While it did help me to see what other content you had, it was a bit of a barrier to leaving a comment..

Rae Hoffman 15 Rae Hoffman November 27, 2008 at 11:32 am

>>>p.s. No search box on your site?

Hey Andrea. The search box is in the right sidebar, below the youtube videos and above the blogroll - maybe I need to make it a bit more visible eh? :)

16 Diogo Shimizu Lima January 7, 2009 at 11:38 am

I liked your review very much. I’ve been postponing my purchase for a long time, decided to do it today after having some problems with my current theme.

Out of all reviews I read (about 10, I think, it was just the first result page at Google), yours was the most in-depth article. Keep up the good work! (And, yes, I like reviews.)

Cheers,
Diogo

17 Eric Granata January 13, 2009 at 11:16 pm

Your review was fun to read and full of great info and ideas for Thesis. I hope some of your gripes are addressed soon!

18 Malicious January 14, 2009 at 7:01 pm

Nice review, i may consider to get this nice piece as well! Looks great to me, sure one of the better premium templates available for wordpress.

19 Jon Spooner January 16, 2009 at 4:37 pm

Excellent write up on Thesis. I too have been on the fence about whether to make the leap. This has really helped make my decision.

20 James Clipp February 6, 2009 at 4:04 pm

Interesting that I should randomly stumble upon this article (gotta love social media) because I was thinking of going for Thesis myself on a couple of my blogs.

I’ve used plenty of different Wordpress themes in the past and I can never quite find one that matches my needs, maybe this will be the one.

-Jim

21 andrew wee February 19, 2009 at 3:22 am

After hearing abt the thesis theme, I wanted to check reviews on it.

Yours was the most comprehensive review from the batch which were mainly thin content sites.

I got a dev license through your link and look forward to deploying the theme.

Liked the custom 404 follow up post too.

Cheers!

22 Dave Crain February 26, 2009 at 11:10 am

Rae,

Thanks for the review. I’m considering Thesis and this help my thought process.

I have one question however that I can’t find the answer to anywhere. If I go with Thesis and a 3 column setup, can I mix and match 2 column wide and 1 column wide content in my sidebar?

In other words, on this page I see a 2 column wide advert for Thesis, then I see a bunch of 1 column wide content side by side down the rest of the page. Could I insert another 2 columns wide content block further down the sidebar? I”m not sure I want/need to do this, but I’d like to know if I have the flexibility to do so.

Thanks again.

23 Sharon Hurley Hall March 20, 2009 at 6:37 am

Thanks so much for this in-depth review. I have been hemming and hawing about choosing Thesis and this confirms my gut feeling that it’s really a great theme and not just hype.

24 evill173 April 8, 2009 at 6:12 pm

I usually never comment on blogs, but I had to chime and say this was a great review. I’ve been a hot mess for the past week trying to find a decent theme for the redesign of my site and it sounds like thesis is the way to go.

I’ve ran into your blog a few times here and there and always catch myself reading your entire posts (that is huge considering I have major A.D.D)….blah blah blah..Sugar welcome to my Google reader :)

25 This Eclectic Life April 18, 2009 at 3:17 pm

The only thing keeping me from buying the theme right now (today) is that I can’t contact them. They have no contact info that I can find. I want to ask if I can put the theme on a “demo site” to tweak it before putting it into my blog. Do you know if that can be done? And, if you can answer that question, I suppose I should click on your link (assuming you are an “affiliate”) to order it?
Thanks for the review.

Rae Hoffman 26 Rae Hoffman April 20, 2009 at 10:43 am

@This Eclectic Life

If you buy the personal one use version, the license is to you and not to the “domain”. So, you can put it on site A, tweak it and then move it to so B. As long as you only run it on one site at a time, you’re withing the guidelines of the personal version. Also, to reach them, check out @diythemes and @pearsonified on Twitter - and for great tutorials, etc, give me a follow too @sugarrae :) Cheers and good luck!

27 This Eclectic Life April 20, 2009 at 10:59 am

Thank you for taking the time to answer that, girl. When I order it, I will click through from your site :-).

28 NasirJumani May 8, 2009 at 11:20 am

I got this theme a week ago…..it is great and fully customizable to one’s needs….and with the hooks, i can add whatever i want and wherever I want….. :)

29 Christoph C. Cemper May 12, 2009 at 3:27 am

Wow, just came across this post after reading quite a bit on Thesis already and now seriously considering to roll it out on our blogs. Thanks!

30 Craig June 1, 2009 at 10:23 am

a very helpful review, I think now I’m sold on buying this theme. Thanks Rae for all the time and effort you put into this fine review.

31 Dave June 17, 2009 at 8:11 am

Hi Rae. Great post and very helpful.

One question - since originally writing this post back in August 2008, has the Thesis team addressed any of your “gripes” in subsequent releases?

Thanks again.
Dave

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